McDonald’s launches new Family Box with Despicable Me 3 orientated campaign

June 16, 2017 2:42

McDonald’s is promoting its new Despicable Me 3 Family Box and potato minions in a new ‘Macca’s Made for Family’ campaign.

The 30-second commercial features a little boy who wears his Despicable Me minion costume everywhere, whilst playing soccer, jumping on the trampoline, posing in school photos, going to sleep and venturing to McDonald’s.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

DDB DDB Sydney Macca's Made for Family McDonald's

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McDonald’s launches new Family Box with Despicable Me 3 orientated campaign

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