McDonald’s to reveal the secrets of media pitch success, true stories from TV land, and more set for Mumbrella360

April 15, 2019 9:43

McDonald’s head of global media accountability and ROI, Chris Graham, will reveal the secrets to media pitch success with Ebiquity’s Paris-based global managing principal of media management, Laetitia Zinetti at Mumbrella360.

Zinetti and Graham will reveal the secrets to media pitch success

The pair will provide an overview of trends in agency selection and management and share best-practice guidelines for advertisers which are reviewing and renewing agency relationships.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.

Topics

Adrian Swift Andrew Baxter Andrew Reeves Cameron Farrelly Chris Graham Ebiquity Edge Foxtel Jacki Montgomery John Batistich Julia Vargiu Kieran Moore Laetitia Zinetti Lauren Quaintence Matt Batten McDonald's Mumbrella360 Network 10 New Business Methodology Nine Penny Win Sarah Thornton Seven SI Partners Sonya Wilkes Storyation Virtue Vice Western Sydney University

Latest

Google reignites campaign against under-16s social media ban

Out-of-home operator Gawk ends relationship with Ooh Media, aims to win ‘divorce’

Digitas Australia gains MD from VML Commerce

Nine and Warner Bros already casting The Golden Bachelor Season 2

Foxtel's plan to bowl over sports fans this summer

McDonald’s to reveal the secrets of media pitch success, true stories from TV land, and more set for Mumbrella360

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE