Media & marketing employers explain how they approach 26 January
Mumbrella’s Anna Macdonald asked several media and marketing businesses how they were approaching the day, including what they were calling it and whether employees are expected to work that day or not.
26 January is a divisive day in Australia. For some, it is a celebration of national pride. For others, it marks the beginning of colonisation and genocide towards Aboriginal and Torres Strait Islander Australians. Organisations have begun to give their employees the option to ignore the public holiday. Here, Mumbrella asked several media and marketing organisations how they were broaching the topic.
Annalise Brown, chief marketing officer at Dentsu ANZ (Dentsu):
What name does Dentsu call 26 January?
