Melior wins RXV Wellness Village account following competitive pitch

Independent agency Melior will lead brand strategy and communications for RXV Wellness Village – a luxury wellness destination in Thailand.

The announcement:

After a competitive pitch process, independent strategic brand advisor agency Melior has officially been appointed as the local strategic brand and communications agency for transformative holistic wellness destination, RXV Wellness Village.

Located in Thailand, RXV Wellness Village is a place to escape and reconnect in a setting that harmoniously blends tailored wellness activities, treatments, and experiences with nature, heritage, and modern luxuries.

“Melior is very excited to welcome RXV to our dynamic, growing client portfolio and we look forward to further developing its reputation as one of Bangkok’s premier wellness destinations. Melior boasts impressive global hospitality experience and looks forward to utilising this to establish RXV as a new standard in wellness resorts, globally,” said Daniel Higgins, Melior founder & managing director.

Melior will lead the local brand strategy, talent programming, PR and communications.

Source: Melior