Menulog pitches creative account after one year
Online takeaway food delivery company Menulog is pitching its creative account, putting its incumbent agency M&C Saatchi on notice after just one year, Mumbrella understands.
Menulog announced M&C Saatchi as its creative agency of record in December 2015 and launched the new brand positioning ‘What do you feel like?’ in May 2016.
The brand campaign included film, out of home, digital social and PR and featured a Menulog banner which flew across Sydney.
During that time Menulog has appointed a new MD and new CMO. M&C has declined to pitch. Sounds like a poison chalice.
@Context. Do you know if you can order a ‘Poison Chalice’ home delivered off Menulog?