Mercedes-Benz appoints Publicis Groupe as global creative agency
Mercedes-Benz has appointed Publicis Groupe to handle its creative duties globally.
The focus of the pitch was to find an agency which would be able to create a consistent look for the brand throughout multiple countries and strengthen Mercedez digital content.
For 30+ years Clemengers has done an outstanding job for Mercedes.
I’m sure a new car is waiting for them somewhere.