Meta appoints new Australian PR agencies
Meta has refreshed its communications agency roster, appointing Icon Agency and Snack Drawer as its Australian PR agencies – and Pead as its New Zealand agency, following a competitive pitch process.
Icon will deliver “a mix of corporate, B2B, policy, and consumer communications”, while Snack Drawer will be responsible for “delivering creator, consumer, youth and digital communications activity for Instagram.” The appointments are effective immediately.