Metro Screen and Antony Ginnane join EncoreLive

Encore has partnered with Metro Screen to produce the Branded Content session at the upcoming EncoreLive conference in Sydney.

We can also confirm that the president of the Screen Producers Association of Australia, Antony I. Ginnane, has confirmed his participation in the Question Time session, sitting on the panel alongside See-Saw Film’s Emile Sherman.

EncoreLive is a one-day conference for film, television and digital media content professionals to discuss the issues and trends currently defining the industry. It is running under the aegis of the two-day Mumbrella360 event.
We’ve confirmed high-profile speakers for the following sessions:

• MasterChef

One of the highest rating programs in the history of Australian television also has one of the most successful brand extension strategies. FremantleMedia Enterprises’ Jon Penn will discuss how this IP turned into a brand.