FHM publisher Michael Downs in Big Brother house despite media ban

Michael Downs, the CEO of Nuclear Media and publisher of the recently relaunched FHM Australia, is a contestant on this year’s Big Brother Australia. His status as a housemate comes despite this year’s terms and conditions explicitly stating that anyone working in media could not apply.

Downs launched Nuclear Media in 2006. It publishes the likes of Women’s Fitness, It Girl, and Krash, as well as the recently relaunched FHM Australia print magazine and website.

This year’s application form for the Big Brother house from producers Endemol Shine Australia strictly stated that anyone applying to be a housemate could not be “an employee of, or in any way associated with, any television broadcaster, news or media organisation, including any web-based media or other online platform or outlet, either in Australia or elsewhere”.

In his introduction package on Sunday night, Downs told viewers he was 49 and “the CEO of my own publishing company”.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.