Michael Pell’s Sunrise nightmare almost comes true

Dr Mumbo thought that Seven Network’s plan to broadcast morning show Sunrise from five different countries in five days would be a logistical nightmare.

He wasn’t wrong – new behind the scenes footage from the world tour shows just how close the team came to missing their broadcast in New York today.

After Sunrise’s executive producer Michael Pell told Mumbrella last week that the team would be working with no contingency plan and tight schedules, Dr Mumbo took great interest in the global broadcast to see if it all went to plan.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.