Milo creates branded content sports kids series
Milo is celebrating the mums who help their kids get to sport each week in a new branded content series.
The series is the first work created for Milo by digital agency Reborn since being appointed to the digital account in January alongside a panel of six digital agencies.
Milo says the series features real mums and their kids who talk about the role they play in getting kids to be actively participating in sport.
https://www.youtube.com/watch?v=z1xcVIfcV5g
