Mindshare adds three years to NAB partnership

Kalila Welch

November 6, 2023 7:00

GroupM’s Mindshare is set to continue its decade-long partnership with National Australia Bank (NAB), retaining the business for a further three years.

The WPP media agency confirmed today that will continue to lead NAB’s media services, including planning and buying across all channels, with a focus on performance media, search engine marketing (SEM), sear engine optimisation (SEO), social and programmatic.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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