Mindshare expands remit with Jenny Craig to include digital

Calum Jaspan

November 8, 2021 10:35

GroupM agency Mindshare has been awarded Jenny Craig’s digital remit, adding to its media planning and buying account win in August.

The weight management company’s digital account was previously held by Switch Digital, after moving from Nunn Media in 2019.

Mindshare’s remit now includes full planning and buying, including offline, TV and full digital buying, encompassing SEM, social, programmatic and owned media through SEO.

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Calum Jaspan

Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.

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Mindshare expands remit with Jenny Craig to include digital

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