Mindshare wins Red Bull Australia media account

April 3, 2019 9:14

WPP AUNZ’s Mindshare Sydney has won a competitive pitch to handle the main media account for Red Bull Australia.

Red Bull’s Australian spend is believed to be around $6m a year and the local win follows Mindshare picking up Red Bull’s UK account.

Surfer Mick Fanning has been one of the faces of Red Bull’s Australian campaigns.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

Topics

Mindshare Red Bull

5 COMMENTS

Boz 3 Apr 19

Another loss for DAN’s media division?

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Surfs Up, Dude! 3 Apr 19

Let me guess….. extreme content strategy inbound!

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Shortlist 3 Apr 19

Anyone know who else pitched for this?

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Phillip Ohren 5 Apr 19

Huge! I bet that was a really fun pitch.

Well done Katie Rigg-Smith & team!

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Zara 23 Apr 19

Well done Katie and the Mindshare team.

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Mindshare wins Red Bull Australia media account

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