Mistakes on the road shouldn’t cost lives: WA Road Safety Commission pushes for all-round safety
The West Australian Road Safety Commission is shining a spotlight on the importance of road safety by launching an educational campaign about the different layers of protection that surround drivers on the roads.
In the campaign film, a wrecking ball is swung towards a woman through walls of different materials, which represent the vehicle being driven, the driving behaviour of others and maintenance of the roads. The wall that protects the woman at the end is the glass wall which represents speed.
The concept behind the campaign is that each wall or layer makes up a ‘safe system’, highlighting the interactions between the different types of road users, roads and roadsides, travel speeds, and safe vehicles. The campaign video shows that if one layer fails, the others will be there to protect people from death or serious injury.
