More Aussies willing to pay for online news serves as ‘beacon of hope’ for publishers says Reuters report

June 15, 2023 10:02

The number of Australians willing to pay for online news has increased again this year, providing some respite to the current economic environment, according to this year’s Reuters Institute Digital News Report.

Kieran McGuinness of the University of Canberra, who prepared the Australian section of the report, said the 5 percentage point increase to 18% of Aussies paying for online news from the 2022 report was “not a fluke”, with this year seeing another bump to 22%.

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Nico Arboleda

Nico Arboleda was a contract reporter at Mumbrella, covering adtech and martech. He left Mumbrella in June 2023.

Topics

Kieran McGuinness News Media Bargaining Code Reuters Institute Digital News Report University of Canberra

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More Aussies willing to pay for online news serves as ‘beacon of hope’ for publishers says Reuters report

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