More WPP agencies to go as holding company attempts to return to growth
WPP has become too unwieldy, with too much duplication, the holding group has said, noting it needs fewer companies in order to return the business to growth.
WPP will, according to the statement released overnight, become “a more client-centric” organisation. There will be fewer companies – with those remaining being “more integrated to adapt to a changing market”. And there will be further integration at a country level “to leverage our strengths in individual markets”.
The new local branding for WPP
Sack 3,500 people, get a shiny new logo – great strategy.
Is there one dot for each company? And can you join the dots?
How to get more growth? Cut jobs. Can’t say enough how genius this is an idea of getting more work done for less. Quick guys, we’re not at the bottom yet, let’s have a race.
Goes to show, when the market wants more transparent, those making the greatest profits from the lack thereof become exposed.
The whole WPP saga is a giant cock up. I wouldn’t want them advising my business. And attracting good people will become impossible, thereby ensuring the decline continues.
Was that the strategy behind the new logo, slowly disappearing into illegible dots?
Great work on the logo, what’s the tagline ‘WPP – Just an illusion’.
Fire 30% of the workforce, new logo, boom! You are now a fully-trained management consultant.
Ogilvy Grey next.
Probably saved more when Sorrell was axed than they will with these 3,500 job losses.
I think the new logo means that WPP leaks like a sieve.
We’ve already got WhiteGrey…
Its 3%, not 30% reduction in staff
3500 staff out of 134000 worldwide
But what’s a factor of 10 between friends
Wait. I’m confused.
Are we now saying that Sorrell was under-appreciated, or that he left a Brexit style mess for someone else to fix??
Cut the fat down, unfortunately they’ll probably cut the lean operators
Nothing from WPPAUNZ management?
What does it mean for people in this country? How many jobs will go? Which agencies will merge?
More uncertainty
WPPAUNZ is under temporary management
AKQGrey
GreyKQA
Obviously.
I imagine most of the commentators here would complain if the company just sat there and did nothing as well .. Folks they are having a go … Maybe let’s wait to see how things pan out.