The new spot, created by Joint, will debut on TV tonight (10 August) and is already being hosted on YouTube. The ad shows a young man walking a Maltese puppy that is struggling to keep up because its leg is in a cast.
Morning Update: Amazon makes a dog’s day; Are Google’s ad changes good for marketers?; NBC wins Premier League football rights
https://www.youtube.com/watch?v=dHSFEjBulms
Campaign: Amazon saves the day for a lame dog in its new campaign
The second spot in Amazon Prime’s new TV campaign shows the brand’s next day delivery coming to the rescue of a lame dog.
