Morning Update: Apple on agency hunt to support new and existing retail initiatives; YouTube chief pushes ahead with subscriptions

Miranda Ward

July 27, 2015 8:19

https://www.youtube.com/watch?v=k2AKQ-aTh7U

AdWeek: Ad of the Day: Cable Companies Are Playground Bullies in Hilarious Ads for Sling TV

Everyone knows cable companies can be total bullies, but pointing it out can still make for some pretty funny ads.

SlingTV, the small-bundle Internet TV offering from Dish, is out with its first national ad campaign—from agency Camp + King and Prettybird directors Tim & Eric—casting “Old TV” as a bunch of mean-spirited kids extorting adults with playground tactics like wet willies.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.