Morning Update: Top 10 Droga campaigns; Wild Turkey names Matthew McConaughey creative director

Ad Week: David Droga Tells Us His Top 10 Droga5 Campaigns to Celebrate a Decade in Business

One of the agency’s very first projects in 2006 set the tone for the bold and breakthrough work that would come from Droga5 over the next 10 years.

Fashion designer Marc Ecko approached the shop, looking for an idea that would give the brand, inspired by graffiti culture, a bit more street cred. The idea? Rent a 747 anonymously, get it inside Andrews Air Force Base and spray paint the side of it with graffiti while capturing it all on tape.