Morning Update: Facebook punishes ‘clickbait’; Google: ad injection ‘infesting devices’; Saatchi’s NZ CEO to R/GA NYC

Suzan Ryan

August 5, 2016 8:51

Ad Age: Facebook Hits Clickbait Again, Punishing Articles With Headlines Using Certain Phrases

Facebook is taking new action against something readers claim to dislike: clickbait headlines designed to lure them to articles.

On Thursday, Facebook said it plans to escalate a previous effort against clickbait by demoting articles in its News Feed if their headlines contain certain, undisclosed phrases.

Ad Age: Google Investigation: Ad Injection Is Infesting Millions of Devices

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Suzan Ryan

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Morning Update: Facebook punishes ‘clickbait’; Google: ad injection ‘infesting devices’; Saatchi’s NZ CEO to R/GA NYC

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