Morning Update: Jeff Gordon and PepsiMAX set out to prove ‘test drive’ was real; Journalists protest over Al-Jazeera staff held in Egypt

This is our Morning Update, rounding up international media and marketing news from while you were sleeping.

https://www.youtube.com/watch?v=dRIgmKGDqFM

AdWeek: Ad of the Day: Jeff Gordon, PepsiMAX Get Revenge on Writer Who Said ‘Test Drive’ Was Fake

“PepsiMAX had an enormous viral hit last year with its “Test Drive” video, in which Jeff Gordon, in disguise, took a car salesman for the most terrifying ride of his life. With more than 40 million views, the spot was an unquestioned success. The only problem? A vocal minority complained that the stunt had been faked.”