Morning Update: What KISS taught me about marketing; biggest spending brands of 2016; confessions of a weed agency

Ad WeeK: 3 Things Kiss Taught Me About Marketing

When I was a kid, I straight-up loved Kiss. I was drawn to the makeup-wearing, leather-clad, blood-spitting, loud-playing band like a full-on groupie, buying every album and putting on face paint and singing my goddamn lungs out. In hindsight, the music was secondary to the mythology swirling around my head about the band, which is to be expected—because when I listen to it now, its music actually kinda blows.