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Bill Grizack - ad fraud- image by Forsyth County Court

Ad Week: Ad Strategist Sentenced to 5-7 Years in Prison for Faking $269 Million in Client Contracts

WINSTON-SALEM, N.C.—”There are certain politicians in this country who could probably take notes from this man. … I’ve never seen anything quite like this.”

With those words, North Carolina Superior Court Judge John O. Craig sentenced former senior strategist and agency partner William John “Bill” Grizack to serve 57 to 81 months in state prison for defrauding ad agencies McKinney and The Variable (formerly known as Pave Advertising) with fake contracts from Coca-Cola and Brown-Forman worth an estimated $269 million.

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