Mother burns cookies in disastrous turn of events to promote Samsung’s smart fridge

Samsung has promoted launched a campaign for its Family Hub, a smart fridge, by illustrating things which could go wrong in a household without it.

A 30 second spot shows a mother baking biscuits and asking herself what could go wrong if she didn’t follow the recipe.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.