Motherpedia launches to target Aussie mums

motherpedia-logoNew Australian website Motherpedia, aimed at the potentially lucrative niche of online mothers has launched today.

The site is the brain child of Kate McQuestin, who trained as a journalist before working in government and PR roles, most recently with News Digital Media.

McQuestin said that the site would also share 20% of its advertising revenues to good causes.

Kate McQuestinShe said: “Motherpedia.com.au will provide mums with a platform to ask questions of other mums and communicate their experiences, ideas and tips for everyday life in a supportive environment.

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