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Movie extras perform health care procedures in AHM’s ‘Get More From Your Extras’ campaign

Abigail Dawson

October 19, 2017 7:00

Private health insurer AHM has launched its latest brand campaign encouraging members to get more out of their extras, by showing movie extras performing as health care practitioners.

Created by JimJam, the 30-second commercial shows costumed theatre and movie extras out of work and loitering in various locations including the tennis, the beach, the forrest, the pool and on the couch and also offering health-care services.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

ahm Amanda Romeo Extras Health insurance Jimjam

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