Mumbrella Digital School returns to explain programmatic, content marketing and clear up social advertising confusion

January 9, 2018 10:35

Mumbrella Digital School is back in 2018 to tackle some of the biggest topics in digital media and marketing. Programmatic and display advertising, content marketing, social advertising and search will be addressed from the bottom up by some of the industry’s foremost experts.

The six-week night course runs from February 19 to March 26, and tickets are on sale now for both the full program or individual modules.

Mumbrella Digital School returns for 2018 with tickets on sale now

Darren Patterson, a marketing consultant with 25 years industry experience, will provide a thorough grounding in display and programmatic advertising. Is the former really slowing and the latter booming? And, if so, how do you take advantage?

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.

Topics

Chris Brinkworth Darren Patterson Mumbrella Digital School Vincent Koc

3 COMMENTS

The Accountant 9 Jan 18

Step 1: Spend most of 2017 having guest writers trash programmatic.
Step 2: Sell courses in early 2018 explaining programmatic.

Like, genius!

User ID not verified.

Rebecca 10 Jan 18

Will this be available as a webinar?

User ID not verified.

Damian Francis 10 Jan 18

Thanks for the question, Rebecca. At this stage Mumbrella Digital School is not available as a webinar so we would encourage you to purchase a ticket to the class itself if it is convenient for you. Damian – Mumbrella.