Mumbrella Sports Marketing Summit and Awards return with West Tigers, M&C Saatchi Sports & Entertainment and more

February 28, 2018 8:48

M&C Saatchi Sports & Entertainment managing director, Jamie Gilbert Smith, and Wests Tigers NRL Club head of media and digital, Craig Heydon, will speak at this year’s Mumbrella Sports Marketing Summit on whether new media has killed the off-season.

Gilbert Smith and Heydon will discuss the death of the off-season at the hands of digital media opportunities

With new digital sports platforms continually appearing, connecting with always online fans requires sports clubs, athletes, associations, and their brand partners to work just as hard during the off-season as they do in-season. Gilbert Smith and Heydon, among others on the panel, will look at the effects and opportunities this provides.

The Mumbrella Sports Marketing Summit will be held in Sydney on July 5, with the Sports Marketing Awards to run as the final session of the day. Tickets are on sale now and entries are open.

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Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.