Mumbrellacast special: Naked reunion – Mat Baxter, Adam Ferrier and Mike Wilson

Mat Baxter. Mike Wilson. Adam Ferrier. Three adlanders who turned the media agency landscape in Australia on its head at the helm of Naked.

Baxter, Ferrier and Wilson – a decade on

Naked made headlines. Made careers. Made a difference. Made an impact. And now, in this special episode of the Mumbrellacast, recorded live at Mumbrella360, the three founders reunite to talk about what went so, so right. And indeed, what went so, so wrong, with the agency now being folded into BMF.