MYOB launches new SME-targeted campaign with The Royals

October 8, 2021 3:27

Tax and accounting business MYOB is promoting its new online automated system for SMEs, MYOB Business, with an integrated campaign via The Royals and Ryvalmedia.

Building on the insight that SMEs hate feeling stuck in an unproductive cycle, the campaign calls on small business owners to Get ‘Good Busy’ rather than getting stuck with long to-do lists, bags of receipts and bags under eyes. By streamlining and automating financial tasks and admin, MYOB Business gives small business owners the freedom to spend their time productively to grow their business.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.