Naked gets Naked

Hair and skin range Naked will now be looked after by Naked Communications after parent company Cosmex appointed the Melbourne office of the operation as its agency of record.

The Australian founded Cosmex also includes the brands Moosehead and Davinci.

Melissa Konishi, MD of Cosmex said “Naked have demonstrated passion and smarts, and we are very excited to begin working with them. We have big plans for our brands and look forward to working with Naked to help us deliver on these.”

Matt Houltham, MD of Naked Melbourne said “Cosmex are ambitious marketers, and we are looking forward to turning more consumers on to their brands. We’ve begun work with them and we have some interesting communications coming around the corner.”