Naked’s Steve Gatfield: ‘No plans to buy out of Photon’

October 4, 2011 10:15

Mumbrella chats to co-chairman of Naked Communications Steve Gatfield about:

Why he moved to Naked
Being a ‘grown-up’ agency
The buying out of Photon rumours
Positioning an agency as ‘radical’ and ‘provocative’

Gatfield joined Naked in May this year. In his career to date, he has been executive vice-president of Interpublic Group, global CEO of Lowe and
global COO of Leo Burnett. More recently, he was director of digital-entertainment company Believe Entertainment and a founding investor in social targeting platform 33Across.

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Alice Terlikowski

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