National Breast Cancer Foundation appoints PPR
PPR's National Breast Cancer Foundation team
The National Breast Cancer Foundation, known for its pink ribbon fundraising campaigns, has appointed PPR to handle its public relations activity in Australia.
The business was previously handled inhouse.
PPR will handle the foundation’s events leading up to October, which include Pink Ribbon Breakfasts, Global Illumination and Pink Ribbon Day.
Lets hope this PR Company comes up with a better idea than racing a Grey Hound to raise money for Breast Cancer… my god that campaign was ATROCIOUS!!!
Hmmm, with breast cancer survival rates around 90% (and rising) I would’ve thought other cancers might have got a word in edgewise?
There’s no stopping the pink steamroller, I suppose.
Missy, I think you’re referring to a campaign in aid of the McGrath Foundation who raise money for breast care nurses. The NBCF raise money for breast cancer research.
Meh ! These things PR themselves