NBN launches ‘silent reunion’ ad, showing how technology connects people

August 6, 2016 11:18

NBN has launched a new ad entitled “Silent Reunion” showing two hearing impaired friends reconnecting after years apart.

https://www.youtube.com/watch?v=YsAgOnJ__wM

Created by BWM Dentsu the ad shows the pair, in a tearful reunion, retelling old stories, before pulling away to reveal that they are speaking through sign language via the internet.

The ad was shot by Finch director Nic Finlayson with BWM Dentsu and NBN consulting with Deaf Services Queensland to ensure the story was a true representation of the relationship between the two women.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

Topics