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May 13, 2015 6:23

Life’s tough if you’re a super industry-funded news service. Just like anybody else, you need the clicks.

And with click need, comes clickbait.

Can you spot the one crucial word that seems to have been removed from the teaser in this morning’s email from the New Daily, that may make the story seem a tad less relevant to its Australian reader once they’ve clicked?

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1 COMMENTS

john hollands 14 May 15

A “pity click”! Love it!

For sure that’s going into the next prop.

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