New Zealand Marketing Association awards Air NZ Grand Prix

Tim Burrowes

March 1, 2010 11:41

Air New Zealand and its agency .99 took out the Grand Prix this year’s New Zealand Marketing Association awards for their “Nothing to Hide” campaign.

The integrated campaign saw Air NZ staff don body paint to illustrate the transparency of its fares. Print, television and social media were used as part of the campaign.

Supreme award winner Progressive Enterprises

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Tim Burrowes

I write about the world's media and marketing industry from an Australian perspective Australian lens. I've worked in the UK, Middle East, Asia & Australia. I founded Mumbrella, which we sold in 2017.