News Corp Australia buys stake in One Big Switch as company plots global expansion

February 11, 2015 12:40

News Corp Australia has bought a minority shareholding in marketing company One Big Switch, founded by former Kevin Rudd press secretary Lachlan Harris.

When contacted today both sides declined to comment on the amount of the investment or the size of News’s stake in the company, however global managing director and co-founder Harris told Mumbrella it would be used to help plot a global expansion.

“This investment will expand our horizons and give us a chance to show our campaigning model can work for consumers all around the world,” he said.

“It’s an exciting development for One Big Switch and our members.”

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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