News Corp celebrates 1 Degree’s 10th Birthday in new campaign

News Corp has launched a campaign for its environmental sustainably project, 1 Degree, which includes pop up shops, expos, activities, workshops and keynote presentations throughout Sydney.

The campaign, which launched to celebrate its 10 year anniversary, also included a showcase of BMW’s i8 electric sports cars.

The 1 Degree campaign also encouraged staff members of News Corp to write in with something they could do in 10 minutes, which would contribute to a big change for the environment.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.