News Corp celebrates 1 Degree’s 10th Birthday in new campaign
News Corp has launched a campaign for its environmental sustainably project, 1 Degree, which includes pop up shops, expos, activities, workshops and keynote presentations throughout Sydney.
The campaign, which launched to celebrate its 10 year anniversary, also included a showcase of BMW’s i8 electric sports cars.
The 1 Degree campaign also encouraged staff members of News Corp to write in with something they could do in 10 minutes, which would contribute to a big change for the environment.