News Corp want to encourage reading in children with Mr Men books promotion
News Corp Australia has worked with creative agency AJF Partnership to encourage family story time with a Mr Men and Little Miss books promotion.
It sees the books available with the purchase of News Corp Australia’s metro newspapers from Sunday and for the next two weeks.
The campaign, which features the cartoon characters interacting with children, was launched in conjunction with research commissioned by News Corp Australia through Newspoll which found reading was an important issue to parents.
Great link between Newscorp and Mr Men books!
The level of writing is about the same on both……
Ha ha Dave – you must be Mr. Funny
Dave: “Great link between Newscorp and Mr Men books!
The level of writing is about the same on both……”
and aimed at about the same education level
Is it me or are all of the Mr. Men idiots?
Will the kids be reading the Mr Men books before or after the porn movies on the Net?
Dave, that’s an outrageous statement. The Mr Men books are reall good.
Dave, that’s an outrageous statement. The Mr Men books are really good.
Payback for the copyright infringement on Mr Rude (Rudd)?