News Limited readers have negative mindset, claims Fairfax publisher Gome
The publisher of Fairfax’s business periodicals Amanda Gome has launched a broadside at rival News Limited, attacking its reach and readers’ mindset.
The comment came on the same day that Fairfax Media’s Smart Investor unveiled a redesign and new iPad app, and News Limited’s The Eureka Report launched a new redesign and restructure of its email service. Both titles target investors.
Gome – publisher of BRW, SmartInvestor and Asset at Fairfax Media – made the comments during a speech to launch the new look Smart Investor.
Trumpeting a weekly tie-up with sister newspaper the Australian Financial Review, she said: “Our competitors can’t do that. One of our competitors, they have tabloids in their stable. And their readers are not your potential clients. Their reach is very limited and their readers think the world is going to hell in a handbasket.
Surely Eureka Report being able to tie-up with The Australian, Wall Street Journal and Dow Jones trumps AFR?! Stunned she’d bring it up….
Hilarious. Gome cant be reading the AFR.
Comparing Eureka Report and Business Spectator’s audiences with that of the News Ltd tabloids shows that Gomes has a very limited knowledge of her competition.
News Limited readers’ might have a negative mindset. But it is the same mindset Fairfax readers have.
Yes, only Fairfax readers look to the future and want to build wealth. What a load of crap.