Australian micropayment service Inkl set to open up to smaller publishers

Aggregated news subscription service, Inkl, is set to launch a new product to allow publishers of all sizes to charge readers for each individual article they read.

The existing model of Inkl, which was founded in Australia in 2014 by former Fairfax Media subscription executive Gautam Mishra, sees users pay a $15 monthly fee to access content from a number of top-tier titles such as The Sydney Morning Herald, The Age, The Washington Post, New Zealand Herald and Chicago Tribune. Readers access the content on Inkl’s own platform in an ad-free environment.

Inkl has called the extension to its platform – currently undergoing trials by three small publishers – Inkl Pay. It allows for smaller publishers to monetise their content via micro-payments recommended at 10c per article.