Nickelodeon launches app in bid to create interactive experience for kids

Kids will be able to interact with TV channel Nickelodeon following the launch of a new app.

The announcement:

Nickelodeon Australia today announced the launch of Nick Play, a branded app experience that allows kids to interact with Nickelodeon wherever they go. One of the first global territories to launch the app as part of Viacom’s Play Plex* model, Nick Play offers Australian kids access to hundreds of Nickelodeon-themed videos, original short-form animations, newly created games, as well as full-length episodes of Nickelodeon’s biggest hits and current top shows via Foxtel subscriber^{^} authentication.