Nicola Swankie to run IPG Mediabrands’s new social media business Society

Nicola Swankie

Nicola Swankie has been appointed the managing director of the IPG Mediabrands Australia group’s new social media marketing business Society.

Swankie joins Society from Leo Burnett where she had worked as the agency’s social media planning director for the past three years.

Prior to this Swankie was content and social director at TCO and before that she had worked for five years in creative agency roles with Host and McCann Worldgroup.