Nike names new Pacific marketing director

Nike has hired a new marketing director for the Pacific region with Brant Hirst stepping up to replace Juliana Nguyen.

Hirst, who has been with the company since 2010 as head of sports marketing where he negotiated the sportswear company signing off its apparel deal with the FFA.

Last year he became the first brand manager for the women’s category, leading the ‘Better For It’ campaign and the Nike+ Training Club Tour earlier this year. He was also with Lion Nathan between 2008 and 2010.

Nguyen