Nine wins Thursday night but The Bachelor and Gogglebox top key demos

The Bachelor’s 709,000 metro viewers and Gogglebox’s 669,000 gave Ten a 15.4% primary channel share on Thursday night, behind Seven’s 17.8% and Nine’s 19.9%.

But the Ten reality shows topped all three key advertising demographics of those aged 16-39, 18-49 and 25-54.

The Bachelor topped the key demos, with last night’s episode featuring Matt and Kristen’s single date

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.