Nine wins Wednesday television with Married at First Sight continuing to draw in viewers

March 1, 2018 10:44

Nine has won Wednesday’s television ratings battle as Married At First Sight attracted 1.315m metro viewers, topping the ratings ladder.

The ‘reality relationship experiment’ was the most-watched program across the key advertising demographics 16-39, 18-49 and 25-54, according to OzTAM’s overnight preliminary metro ratings.

Our heart breaks for Gabrielle. ? #MAFS pic.twitter.com/r5xVtzrpRK

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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1 COMMENTS

Sydney2100 1 Mar 18

I always find the stories on which network won the night an interesting proposition.
As an advertiser and a marketer, I buy the best and most efficient shows to hit my target audience across all networks.
As a viewer, I watch the shows that I want to watch.
Never do I buy or watch based on who is # 1 in the market or # 1 on any given day.
Does anyone actually care about these PR stories ?
Does it actually drive business for the networks or does it just allow them to increase their spot prices [which are all discounted anyway] ?

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