Now it’s Dove: The Break Up

Dr Mumbo was always a huge fan of NAB’s “Break Up” campaign conducted against its rival banks.

So he’s intrigued to see that Unilever’s Dove is taking the same stance against Procter & Gamble’s Olay Body Wash.

https://www.youtube.com/watch?v=ERWR1qxKUvo

If two’s a trend, then who’s next?

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