NSW Government launches ‘Betiquette’ responsible gambling campaign aimed at young men
The NSW Government has encouraged young men to “show some betiquette” in its latest ad campaign targeting problem gambling.
In the 30 second ad, inspired by old fashioned newsreels, a talking lobster says “just like paying attention to a lady a man should always bet with ‘betiquette'”.
Nice idea but surely majority of the money bet by young men is done through apps/online. Talking about betting slips speaks far more to an older generation
obviously written by plebs that have never landed a quaddie
When it looks like an art director had a great time, but this spot is spectacularly weak in the face of one of Australia’s most serious social problems. A team of 24 people and this is the best they can muster!
As a regular punter, I guarantee this will cut through. Well done.
It’s Innis, not Innes.
Hi Henry,
We’ve fixed that and our apologies, the credits with the misspelling were provided by the agency so you may want to make sure they have it right too.
Regards,
Paul Wallbank
News Editor
Made by hasbeens, for hasbeens.
Seriously … 24 people, for what?