‘Offensive’ Navman radio ad terminated for portraying abuse towards men

The advertising watchdog has banned a Navman Father’s Day radio advertisement for “abusive” language towards men, following a decision by ASB in December to ensure husbands are not portrayed negatively as a group.

Airing solely on Australian Radio Network stations, Navman’s ad featured a woman criticising the driving of her male partner by calling him an “idiot” before promoting Navman’s GPS.

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